![]() Whether it’s the color fading a little or my brain adjusting (most likely a mix of both), I’m finally in love with the shade. I expected to get away with less makeup since the color is such a statement, but for some reason felt like I needed way more definition on my eyes, and some heavy blush to feel like myself. For the first two weeks, I definitely had trouble sorting out my wardrobe, and swapped my usual dark color palette to creams and pastels since my hair felt so bold and deep. I wasn’t prepared for just how dark the red would feel after years of bright blonde, and the contrast felt especially major when I wasn’t wearing makeup. ![]() Yes, there are things you can do to maintain the color-we’ll get to that in a second-but the best thing is adjusting your expectations and rolling with it. My hair is already significantly lighter three weeks down the line than when I left the salon, and it’s only going to get lighter from here. The major downside of a gloss? It will fade-and fast. Reds can easily go south-the line between not red enough and too red is a fine one-so don’t skimp on a colorist. The initial color appointment can cost upwards of $200, with touch-ups and glosses starting at $100, so make sure that fits in your budget. Since red hair color molecules are larger, it can take a few visits for the color to “stick,” so plan for a few rounds of coloring to get your ideal result. ![]() “If a client is keen on a color that is low-maintenance, I wouldn’t recommend a red tone,” says Perry. Not only does the initial appointment take time, but you also have to factor in salon visits every other month or so to keep the color looking fresh and vibrant-especially if you go with a gloss option. The two hours it took to go from blonde to red flew by compared with my usual four- to six-hour bleach sessions, but it’s still a time commitment, so plan your salon visit accordingly. Waiting for the first round of gloss to do its thing Bella Cacciatore 4. If you have darker hair, a gloss is also a fun way to add a red tint to your existing shade without having to touch bleach. Glosses are a great way to try the shade if you’re unsure, and you can always add a demi-permanent dye on top if you fall in love. Not only did this allow Perry a ton of freedom with mixing colors-she started with a copper gloss and added a violet-red one on top for extra pop-it also calmed my nerves about trying the shade, since I knew it would slowly fade in about six weeks or so. Even with red’s reputation for fading, returning to my original level of blonde would be a huge undertaking, so we settled on a gloss. While we discussed the shade, I told Perry that I’ll most likely want to go back to blonde in a few months. It’s also good for in-between coloring and for refreshes-it stretches the longevity.” “Glosses are not permanent, there is no damage to the hair, and they add shine and depth. “I like glosses for everyone, but mostly for people who don’t want to, or aren’t quite ready to, fully commit,” says Perry. There are three options in order of intensity: permanent dye, demi-permanent dye, and gloss. ![]() Unlike going blonde, dyeing your hair red gives you choices-not only for the shade, but for how you apply the color. ![]() I was ready to chicken out and go with something a little more expected (and closer to my natural shade), but Perry noticed my edgier style and wanted to do something a little more bold. Pro tip: Wear something that really reflects your personal style. If you want something more natural, stick to brown- or gold-based shades like copper or a hint of peach. Based on the photos I brought in-screenshots of random TikTok girls, peppered with Gigi Hadid at the Met Gala and HoYeon Jung on the runway-we decided on a vivid red shade with some violet tones. “Make sure to review the appropriate shade of red-whether it be red tones or copper tones-for your skin tone, eye color, personal style, and how much you want the color to pop,” says Perry. For me, there was no one to go to but Jenna Perry, colorist and owner of Jenna Perry Hair-and the woman behind Dua Lipa, Bella Hadid, and Emily Ratajkowski’s color, to name a few. Browse through your colorist’s Instagram ahead of the appointment to make sure you like their reds, and schedule a consultation if you’re still on the fence. Since red can be such a hard shade to nail, it’s crucial to find a stylist you trust. ![]()
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